Questions about Connectivity
How many sources do I have to link through Invenna?
There is no minimum nor maximum to the amount of sources. Regardless of the number of sources, Invenna will always provide you with a complete and up-to-date customer view.
Is it possible to access big data (sources) with Invenna?
Invenna is perfectly suitable for merging and accessing multiple data sources.
Could I add or delete sources at a later stage?
Sources can easily be connected and disconnected by using the module Engineer. Do you need an extra pair of eyes? We’re here to help.
Is it possible to acquire source data batchwise?
Absolutely. In fact, for some sources it’s even more efficient than a real-time connector. We gladly assist you in making the right decision, looking at each source individually.
We get our data from a data warehouse. Is Invenna still necessary?
Invenna is certainly of added value. The platform is designed to let marketers work with data intuitively. There’s no SQL knowledge required, plus it’s quick and easy to create analyses and online and offline campaigns.
Does Invenna have an API connector?
Yes, the API makes it easy to interchange data.
Questions about Analysis
Could I use R, Knime or Python?
R is integrated into Invenna. Additionally, Invenna can be connected to Knime and Python, among others.
If I purchase Invenna, do I also have to obtain a separate analytics solution?
No, Invenna provides a complete Customer Data Platform where you’re able to make all types of analyses and models, run calculations and present a ‘slice and dice’ data arrangement. Good to know: R is an integrated feature.
What types of analyses can I perform with Invenna?
From simple calculations to complex analyses and models; there are infinite options. That’s why we prefer personally introducing you to the possibilities, taking your wishes and needs into account. Feel free to get in touch with us.
Is it possible to keep using different analytics software?
You sure can. Invenna can always be connected to the tooling that you wish to run. The data preparation might even accelerate as a result, making your own software more efficient in use.
I want to apply machine learning. What role could Invenna play in this?
Invenna uses the latest data science, machine learning and artificial intelligence techniques. With the integration of R you can add machine learning to any campaign.
Can I apply artificial intelligence myself?
Yes. Thanks to the latest techniques there is an easy and user-friendly (R-driven) integration for artificial intelligence.
Questions about Marketing Automation
What types of campaign can I launch with Invenna?
Invenna allows you to manage campaigns across all channels, both online and offline. They range from e-mail campaigns and inbound and outbound calls, to (personalised) content for your website(s).
How many campaigns can you process simultaneously?
Limitless. Invenna is used by small organisations that run several campaigns a day, but also by larger businesses that spread thousands a day. No matter the size of your organisation, our platform is perfect for you.
Can Invenna be efficiently combined with e-mail marketing?
No worries, Invenna powers your broadcaster. By using Invenna, you can develop flows, determine triggers and create a schedule. The actual transmission takes place through the broadcaster, like Canopy Deploy, Selligent, Mailchimp, Spotler or Mailplus. Consult the full list of connectors for more information.
Is it possible to manage offline channels such as mail and phone traffic?
Whether you’re predominantly active offline or online, you’re equally welcome. Invenna manages all your marketing channels.
Questions about Technical and Legal
If I were to use Invenna, where would you store my data?
There are two options: on-premise or hosted in a (private) cloud. So, your data can be stored at a location of choice or on a server in our ISO 27001 certified (Dutch) data centre.
Does Invenna adhere to the General Data Protection Regulation?
Yes, and we wouldn’t want it any other way. Next to our ISO 27001 certification, we created an information protection policy which states how we deal with your (customer) data. Additionally, Invenna offers you the necessary tools to meet the essential requirements of the General Data Protection Regulation. Get in touch with us if you want to learn more.
Is Invenna a SaaS solution?
Both yes and no. Invenna can be used as a SaaS solution in a (private) cloud as well as on-premise.
How long does it take for Invenna to run an implementation?
It differs per organisation and depends on the amount of sources that you wish to connect. An average implementation takes between 4 and 12 weeks. We take pride in the fact that all the implementations carried out by Invenna have been realised within the agreed term and budget.
Do I need to understand SQL in order to work with Invenna?
No, SQL is obviously not for everyone. Therefore, we made sure that Invenna works intuitively.
Questions about Other
Is Invenna the same thing as a CRM system?
No, Invenna uses data from CRM systems and merges it with other data sources such as your data warehouse, DMP or CMS.
Do you provide support or training?
All the employees that will use Invenna, are trained by us. And when questions pop up, we’re always available for service and support. Read more about our service.